2025 – 2030 Strategic Plan

School Advisory Board

Guiding the facilities, finances, and mission-driven growth of St. Theresa School — a roadmap built on our Catholic values and commitment to community.

Facilities
Finance
Marketing
Board Overview
What Is the School Advisory Board?

The St. Theresa School Advisory Board ensures the school operates in alignment with policies set forth by the Diocese of Oakland Department of Catholic Schools. Members are nominated by fellow board members and administrators, with the blessing and approval of our Pastor, Fr. Bob McCann.

Each year, the board elects a President and Vice President. Members serve on one of three standing committees — Facilities, Finance, or Marketing — each led by a chair responsible for reporting on committee progress.

The board meets monthly with attendance from the Pastor, Principal, school staff, Parent Club, CYO, and the previous year's President serving as parliamentarian. This five-year plan outlines the near-term and long-term goals that will strengthen St. Theresa for years to come.

2025–2026 Leadership & Representation
PresidentFreddy Peralta
Vice PresidentJoe Rose
PastorFr. Bob McCann
PrincipalAlicia Ortegon
ParliamentarianSteve Bond
Finance DirectorVera Young
Dir. of AdmissionsMichelle Halligan
Parent Club RepGabrielle Rose
CYO RepCarlos Palacios
Parish RepJenny Bruni
Facilities Committee
MemberTighe Woolridge
MemberColleen McInerney
Finance Committee
MemberFreddy Peralta
MemberWarren Strudwick
Marketing Committee
MemberRana Matly
MemberSophia Kassab
St. Theresa School Campus
Committee 01
Facilities

Works with the Principal and Pastor on the physical upkeep, safety, and capital planning of the St. Theresa campus — and coordinates volunteer opportunities through the Parent Club.

Members: Tighe Woolridge & Colleen McInerney
Year 1
Near-Term
Assessment & Planning
  • Full Facilities Audit
    Document conditions of HVAC, roofing, plumbing, and electrical systems
  • Prioritized Replacement Schedule
    Rank systems by urgency, impact, and end-of-life timeline
  • Preventive Maintenance Program
    Establish recurring schedules to extend equipment life and reduce costs
  • ADA Compliance Review
    Ensure full campus accessibility meets current standards
  • Enhancement Wish List
    Identify safety, sustainability, tech, and enrollment-driving upgrades
Years 2–5
Long-Term
Funding & Implementation
  • Multi-Year Capital Budget
    Align spending with the Year 1 replacement schedule
  • Grants & Emergency Reserves
    Pursue funding and build a dedicated repair reserve fund
  • Execute High-Priority Repairs
    Implement critical fixes and capital improvements on schedule
  • Energy Efficiency Projects
    Lead with fastest-ROI improvements to reduce operating costs
  • Enrollment-Driven Enhancements
    Invest in campus upgrades that support growth and attract families
  • Ongoing Reassessment
    Continuously identify aging systems and keep the plan current
St. Theresa School
Committee 02
Finance

Assists the Principal in projecting revenue and expenses, modeling budget scenarios tied to enrollment, and building the long-term financial resilience of St. Theresa School.

Members: Freddy Peralta & Warren Strudwick
Year 1
Near-Term
Foundation Building
  • Fund Earmarking
    Designate funds for specific operational and strategic purposes
  • Grant Writing Program
    Identify and pursue key grant opportunities to strengthen fundraising
Years 2–5
Long-Term
Sustainability & Growth
  • Financial Health Assessment
    Comprehensive review to establish a clear planning baseline
  • Multi-Year Financial Model
    Build a forward-looking model to guide strategic decisions
  • Endowment & Reserve Growth
    Grow the school's endowment and emergency reserve fund
  • Annual Review Process
    Adopt a structured, recurring financial review cycle
St. Theresa School Community
Committee 03
Marketing

Partners with the Principal and Director of Admissions on strategic enrollment growth — recommending website updates, social media activity, and outreach materials that showcase what makes St. Theresa special.

Members: Rana Matly & Sophia Kassab
Year 1
Near-Term
Brand & Foundation
  • Brand & Presence Audit
    Review website, social, and materials for consistency and impact
  • Unified Messaging Framework
    Define brand voice rooted in our Catholic mission and community identity
  • Admissions Experience Review
    Identify conversion gaps and strengthen the prospective family journey
  • Social Media Content Calendar
    Structured posting plan aligned with the school year
Years 2–5
Long-Term
Growth & Community
  • Targeted Enrollment Campaigns
    Reach prospective Oakland-area families through focused outreach
  • Alumni Engagement Program
    Deepen connections with graduates to build community and giving
  • Event & Community Visibility
    Materials and campaigns that raise St. Theresa's local profile
  • Enrollment Metrics Tracking
    Measure and report on the impact of all marketing initiatives
  • Parish & Community Partnerships
    Leverage parish relationships and local orgs to amplify reach